What are posters? 9 Tips for designing beautiful, quick Posters
Posters are the most familiar and oldest marketing method, a way to attract eyes and attention to products, brands, events, etc. Poster design relies on the creativity of the designer and there is no one thing. standards for design, but there are design tips that are always applied to make the poster most optimal and effective.
[note]
- What does graphic design do? Is it easy to get a job?
- Graphic design course Make professional posters
- What does graphic design do? Is it easy to get a job?
- What is Interior Design? How much does an interior design job pay?
- What is profile? How to create a professional profile
- What is a portfolio? Professional portfolio
[/note]
What is a poster?
A poster is a communication product with a combination of design and printing. This is an advertisement for a product, event, or idea posted in a public space to reach as many people as possible.
Advertising posters need to be able to convey messages quickly and effectively so passersby can grasp brand information.
Posters often appear in large print on large billboards along highways or next to buildings, but they also often appear as mini postcards. No matter what shape or size it is designed, its main purpose is to quickly convey information to the reader
Advantages of posters
- Posters have a number of outstanding advantages compared to other marketing methods such as:
- As a tool to promote products and services, the idea is to increase marketing efficiency and boost revenue
- It is the easiest, fastest, and most direct user access tool to support quick and easy communication of information.
- The cost is low but brings incredible business efficiency.
- The ability to compete with other brands is also increased.
- Able to attract the attention of all customers
9 Tips for designing beautiful, quick posters
Attract attention from afar
The first impression will affect the subject's future actions, so the poster needs to attract attention, the information needs to be easy to read to be able to grasp the message in the first 1 to 2 seconds of seeing it. .
The title of the poster needs to be attractive, attract viewers, and be compatible with the brand image, so the title is the main and largest information in the design.
Information needs to answer exactly what customers want, avoiding redundant information. What customers care about is what, when, and where.
The size of the poster needs to be considered
Where to place an advertising poster is an important factor that affects its impact on the campaign. At the same time, it also affects the size, design image, aspect ratio, and viewing audience
Therefore, where to put money is the question that designers need to think about. From there, they will come up with many great design ideas, creating a difference and standing out in the context.
Poster Highlights contrast
You only have a very short amount of time to attract attention to your poster, so a poster that stands out with bold, contrasting colors will probably have an immediate effect.
Call To Action poster - Call To Action
The purpose of the poster is to convey information to customers and stimulate viewers to take action after viewing the poster, so there needs to be a CTA in the poster. However, when placing a CTA, you need to place it so that the appeal stands out but does not obscure the main surrounding information
Poster uses the art of typography
The art of typography helps designers unleash their creativity in posters, sometimes without images, just colors and typography to create an impressive poster.
But when getting creative with typography, always remember the rule of not using more than 2 fonts for a poster to ensure your poster is not too difficult to see. Instead, try using larger, bolder typefaces.
Posters need to have appropriate white space
Designing a poster with a difference will make things stand out. A little space between design elements will increase visual stimulation and the ability to read the poster from a distance
Highlighting what you want people to see first with spacing is a smart way to align between letters, text lines, and design margins.
Bright color posters evoke energy and mood
Color will create a mood and atmosphere for the poster, easily evoke a mood, and attract the viewer's attention. This is an open aspect that is easy to exploit in design but brings great communication efficiency
However, there needs to be consideration of dark, light and dark colors based on the brand theme.
Simple posters make a difference
Sometimes simplicity, keeping the roughness and meaningful nature of the design is what attracts the viewer's attention. Not always standing out with lots of text, images, and colors is effective, but minimalism is the unique point of the poster.
Posters keep creativity
Posters are where designers can unleash their creativity, expressing their design direction while still exuding the brand's message. There are no design standards, so please limit your design ideas but feel free to come up with suitable ideas and choices to best express the poster's kiss.
What is a poster? Top 2 most beautiful poster design software.
Graphic design software using illustrator
This is not only software for designing poster graphics, it can also design many other fields: Logo design, business card design, banner design, sign design, catalog design...
As the software considered number 1 in the design industry today, Illustrator design software brings luxurious beauty. The tools are extremely flexible and easy to use, very smart.
Here we also provide it for you Illustrator courses from basic to advanced. Designing for multiple professions that I mentioned above. Coming to us, you will be guided by dedicated instructors. Study 1 on 1 until you can do it, unlike other centers that teach in classes, some can keep up and some can't.
Graphic design software using CorelDraw
CorelDraw is a vector graphic design software that has been around for a long time, so designing with Corel in stores or companies is common. Coreldraw helps users operate easily and is extremely easy to use. Many useful tools that other software does not have.
If you are new then we have it for you Corel courses from basic to advanced so you can experience CorelDraw's advanced tools that other software cannot. Here you will learn 1 on 1 until you can do it, unlike other centers that teach in classes, some can keep up and some can't.
What is a poster? 7 Poster design tools worth using
Canva
Canva is a design software that is extremely familiar to designers. This software also provides free design features and design operations are also extremely easy.
There are also countless pre-designed templates for you to change according to your desired design style, from which you can create your own unique design.
Uplevo
Uplevo design tool not only supports poster design but also a variety of different designs. Low cost of use, easy usage, and design trends that match Vietnamese aesthetics, so this is a worthwhile tool. Used when designing posters.
Using this tool only takes about 20 minutes with simple operations and you have a complete design. Not only that, with hundreds of pre-designed templates, it is easy for brave people to design more quickly.
PosterMyWall
PosterMyWall is a completely free poster making website with thousands of different designs for you to freely create, but it also has some limitations compared to upgraded accounts. If you want to use all the design tools you need to pay a small fee but this is completely appropriate for what you get from this tool.
DesignCap
This design tool helps you create a product within 1 minute with a design interface that makes it easy for users to manipulate, and also provides hundreds of design templates, diverse amounts of text, images, and fonts. create conditions for you to freely design
The best thing is that this design software is completely free for users, so you can unleash your creativity without worrying about anything..
Adobe spark
Adobe Spark is software specializing in online poster design. This tool supports users to experience quick, easy, convenient and simple design with just 4 steps: choose image and size, choose theme, choose text, fonts.
This is the design tool of giant Adobe, so this is probably the choice of many designers because of its convenience
Photo
Fotor is a free design tool that many people prefer because of its convenience due to the number of available designs and unlimited data usage. This is an advantage that makes Fotor so widely used. If you want to use more tools, you only need to pay a very low fee to use it.
Visme
Not only does Visme design posters, but it also supports users in designing power point and professional reports. And there are also hundreds of different designs so you can freely choose the design that suits your needs.
However, when using free assets you can only design 3 products and the design options are also limited. Therefore, to use it more, you can spend a little money on this tool for unlimited creativity.
Epilogue:
The above article is a summary of information about What is a poster? and 9 quick and effective design tips. In addition, we provide you with the 7 most useful poster design support tools. Hopefully through these useful shares, you will create great designs!
Graphic design discussion community | Facebook
Source: https://hocdohoacaptoc.com/poster-la-gi/
