10 tips for designers to create opportunities from Instagram The following will be extremely useful in building an attractive Instagram account and creating more development opportunities for designers. Let's find out with the user guide how many of the 10 tips below you have done!
I. Why designers must know 10 tips for designers to create opportunities from Instagram
Why must designers know how to create opportunities from Instagram? A designer with a good Instagram account will create more opportunities to work, collaborate or sell their work because Instagram is increasingly used to find graphic designers and illustrators.
So why do designers need to know 10 Instagram tips? Because for designers to stand out and create opportunities for themselves among this million-user Instagram platform is a huge challenge. Becoming a prominent designer on the Instagram platform has become a vital skill and challenge for everyone working in this industry.
So that designers can take full advantage of the Instagram platform to create opportunities for themselves, below are 10 tips about Instagram that designers must know.
II. 10 tips designers must know to create opportunities from Instagram
Tip 1 of 10 Instagram tips for designers: Optimize Instagram bio
A designer's Instagram bio plays an important role in motivating people to dig deeper into your account. This is especially important if you are a freelance graphic designer and want to build a personal image through social networking platforms as well as attract more customers.
A designer's Instagram bio should give people a quick summary of who they are and what they're doing or the products or services they're offering. Designers should filter information and demonstrate their strengths and skills.
Make the most of the 150 characters available on your Instagram bio. Include your name, relevant # hashtags, and an informative and engaging introduction about the designer himself. Don't forget to add links to your website or design portfolio, along with CTAs (calls to action) that direct viewers to follow the links.
Tip 2 of 10 Instagram designer tips for designers: Interaction
Interactive actions on Instagram help designers build relationships with their followers, including experts in the design field, and it will also send positive signals to the Instagram algorithm and help improve the performance of the designer's article.
Interaction on Instagram does not just stop at responding to comments on posts, interaction will include the designer accessing the profile he likes, chatting with his followers or other people. Use the hashtags # like me.
Tip 3 of 10 Instagram designer tips for designers: Diverse content types
Diversifying content on Instagram and creating two-way interactive content is a great way to attract more people to pay attention to the designer and effectively promote your personal brand.
You can write an engaging caption that piques the viewer's curiosity, interest or raises questions, adding information about your product in a humorous way if it's appropriate for the post.
You can repost content that inspires you on your Instagram to share inspiration with other designers or simply the content is your hobby. Reposting content on Instagram shows that you have a lot of inspiration, are always learning and are willing to share interesting and valuable things with the designer community.
This is also a tip to maintain posting frequency on Instagram if you are a designer who is not used to producing content at a fast enough pace. Just don't forget to cite the source of the content and ask permission from the accounts you choose to repost.
Create content to create a closer connection between you and those who are following you on Instagram: Give a small gift (whether spiritual or material), for them to share with the community on their personal page. their Instagram and you can repost those content. You can draw a picture or design a lovely poster/print for them, for example.
Tip 4 of 10 Instagram designer tips for designers: Collaborate with other designers
As a designer, exchanging your skills is a great way to benefit both parties as both you and other designers have the opportunity to work with creative people in many fields to expand relationships and improve skills.
For example, if you are good at designing business cards but not good at taking product photos, contact a friend who is good at this area. You can help each other in areas where you are not confident and complement each other's skills. In particular, creating interaction and tagging each other's accounts on Instagram is the most effective and natural way for you to viral your products and accounts.
Tip 5 of 10 Instagram designer tips for designers: Add more CTAs
In addition to adding a link to your website in your Instagram bio, designers should include CTAs in captions and posts. You can invite people to view your profile, read your latest design blog post, vote for their favorite design, or anything else that will help keep them engaged.
Tip 6 of 10 Instagram tips for designers: Be organized and consistent
Designers need to determine the type of content they will post to create uniformity in the message they want to convey. You will not want to stop for too long if an Instagram account has a messy grid of photos and posts with all kinds of styles and is not neatly and purposefully arranged to make it easy to follow and receive information. no?
Also, consider what special days or events are coming up that you want to create on your page. Pay attention to how often you post content. Don't let too much content make it look like spam to your followers, but don't let the posts be too far apart. Your Instagram followers will forget about you.
Tip 7 of 10 Instagram designer tips for designers: Use hashtags effectively
Using popular hashtags is a good idea BUT it means that designers' posts will easily get lost in the crowd. So combine popular things like #design, #inspiration with obscure or more specific things like #grainy and #pastelshades,... as long as they fit your post.
Additionally, using # hashtags related to the locality or city you are operating in will help you connect with the community in that area (for example: #Design, #huongdansudung).
Note that a post with more than 20 hashtags # may be considered spam and make people uncomfortable. Consider how to visually separate the cards, creating a cleaner, more observable interface.
Tip 8 of 10 Instagram designer tips for designers: Share video content on Reels
The short video content format on Instagram's Reels is extremely popular with young people. Reels allows you to convey content quickly, creatively and more interestingly with many options for special effects, fast/slow rewind, clip cutting, etc.
Tip 9 out of 10 Instagram designer tips for designers: Promote interaction in your stories
Stories are where you can share your memorable moments every day without having your posts on your account diluted. Leverage stories to connect with your followers, engage through questions, and share inspiration.
Take advantage of Instagram's features to engage your Instagram followers. Experiment with polls, questions, quizzes and challenges. You can then share your answers to help build relationships with followers or other designers.
You can even live stream, share, engage, answer questions, debate an issue or anything else you want to do and your followers want to see.
Tip 10 of 10 Instagram designer tips for designers: Manage your results
Without getting too deep into the numbers, tracking your post results is just to show you what will work better for you. From there, you have enough data to make informed decisions about the type of content you share.
You will be provided with the age, gender and location of the audience reaching your post. You'll also be able to see the reach and impressions of your posts, plus the number of users who viewed your profile and then clicked on the link on your bio.
Epilogue
So the designers got it 10 tips for designers to create opportunities from Instagram Create an opportunity for yourself. Apply these 10 tips regularly for a continuous period of time to see the effectiveness gradually improve!
Don't forget the user manual is always a welcoming home and connects the inspiration and passion of young designers nationwide. You can find the beginning of your design learning journey or In-depth development of design same instructions for use Intensive graphic design course
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